U.S. Newspaper Market Key Players: Gannett Co. Inc., Medianews Group. Inc, News Corporation, And New York Times Company

 U.S. Newspaper Industry Overview

The U.S. newspaper market size was valued at USD 19.67 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of -6.5% from 2022 to 2030. Consumer and advertising dollars are expected to continue migrating the internet, forcing publications to compete with the growing number of professional and mature-only outlets. Nevertheless, the industry’s decline is expected to slow as publishers adapt to the digital transition in the long term.

The COVID-19 pandemic has led to a rise in digital readership and subscriptions as consumers seek the most up-to-date information on the pandemic. Readership has increased most dramatically among the younger demographics. A Press Gazette analysis earlier this year found that America’s top 25 largest newspapers have lost 20% of their weekday print circulation since the COVID-19 crisis began. 

Newsletters have become a prime driver of print and digital subscriptions, filing email databases with a wealth of valuable opt-in customers and attracting new advertisers while retaining the current ones. Subscribers/readers are already voicing their satisfaction with the limited content in newsletters. For example, USA Today alone offers more than 30 newsletters. They have a dedicated audience team with newsletter specialists to ensure their automated newsletters are on point.

Gather more insights about the market drivers, restrains and growth of the Global U.S. Newspaper market

 

America’s largest newspaper brands have switched much of their focus to building the digital subscription business in recent years. A trend that has become more pronounced over the past 18 months. But print remains an important revenue stream for the industry, both for circulation and advertising income. For instance, USA Today, owned by the regional press giant Gannett, launched a paywall recently and is seeking to build its digital revenues as print sales decline.

The Wall Street Journal remains America’s largest newspaper by some distance, with an average weekday circulation of nearly 800,000 between October 2020 and March 2021. But it has lost 21% of its print circulation since 2020. Like USA Today, the Journal’s circulation has been lost significantly by lost hotel sales.

The research by the Financial Times revealed that half of the US daily newspapers are now controlled by private equity, hedge funds, and other investment groups. In 2019, Gannett, US’s largest newspaper publisher, was acquired by New Media Investment Group, run by asset manager Fortress Investment Group. This practice of buying up the struggling newsrooms helps them turn a profit.


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  • DNA-based Skin Care Products Market -The global DNA-based skin care products market size to be valued at USD 9.87 billion by 2028 and is expected to grow at a compound annual growth rate (CAGR) of 6.6% during the forecast period. The beauty and personal care industry has witnessed steady growth with rising consumer spending.

 

  • Wet Wipes Market - The global wet wipes market size was valued at USD 21.5 billion in 2021 and is expected to expand at a compound annual growth rate (CAGR) of 3.6% from 2022 to 2030. The market is driven by the increased use of wet wipes for hygiene purposes, particularly when clean water is limited.

 

U.S. Newspapers Market Segmentation

Grand View Research has segmented the U.S. newspaper market based on type, revenue generation type, and region.

U.S. Newspaper Type Outlook (Revenue, USD Million; 2017 - 2030)

  • Digital
  • Print Media

U.S. Newspaper Revenue Generation Outlook (Revenue, USD Million; 2017 - 2030)

  • Circulation
  • Advertising

 

Market Share Insights

  • March 2022: Media Matters Worldwide, a 100% women-owned media strategy, won the 2022 Female Frontier Awards hosted by the Campaign US. Media Matters Worldwide continuously invests in the latest media technologies to develop strategic, efficient, and transparent solutions.

 

  • February 2022: local newspapers found hints of success with online subscriptions. For an industry accustomed to doomsaying, the willingness of the people to pay for digital access is giving many publishers hope that they have found a way to survive. The newspapers that first found success emphasizing online subscriptions are The Wall Street Journal and the New York Times.

 

Key Companies profiled:

Some of the key players operating in the U.S. newspaper market are:

  • The Wall Street Journal
  • Tribune Publishing
  • Gannett Co. Inc.
  • MediaNews Group. Inc.
  • News Corporation
  • New York Times Company
  • The Washington Post
  • New York Post
  • Los Angeles Times
  • Newsday

 

Order a free sample PDF of the U.S. Newspaper Market Intelligence Study, published by Grand View Research.

About Grand View Research

Grand View Research, U.S.-based market research and consulting company, provides syndicated as well as customized research reports and consulting services. Registered in California and headquartered in San Francisco, the company comprises over 425 analysts and consultants, adding more than 1200 market research reports to its vast database each year. These reports offer in-depth analysis on 46 industries across 25 major countries worldwide. With the help of an interactive market intelligence platform, Grand View Research Helps Fortune 500 companies and renowned academic institutes understand the global and regional business environment and gauge the opportunities that lie ahead.

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